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Editorial Features

Invest in New Technology, Tout It Honestly and Reap the Rewards
September, 2012
There's nothing like the exhilaration of discovering new technology that promises to flood your practice with patients and stacks of cash.


Practice Impossible (Part 5): Office Appearance Matters
September, 2012
Recently, we became interested in the television program Restaurant Impossible. The Food Network show is hosted by Robert Irvine, a noted chef and restaurateur. The premise of the show is to help failing restaurants by giving them a complete makeover.


Investing in Yourself: A Story of High Returns
September, 2012
Have you ever had a conversation with someone and, after you were done talking, realized that you would never look at life the same again? If not, this will be a first.


A New Look at Patient Retention
August, 2012
There are few careers that can challenge the wits of an individual more than that of a health care provider practicing outside the mainstream health care model. This includes most alternative medicine practitioners and certainly, to a large degree, chiropractors. By being outside the mainstream model, I am specifically referring to the fact that as chiropractors, we are outside of the medical system which directs patients in and through to various providers and services.


Documentation: The Key to Your Practice Survival
August, 2012
The insurance companies claim that post-payment review audits are random. They are not! They are initiated by "red flags" raised by incomplete documentation, or inaccurate coding and billing patterns. Eventually, everyone will get audited.


Practice Impossible (Part 4): What is On Your "Menu"
August, 2012
Recently we became interested in the television program Restaurant Impossible. The Food Network show is hosted by Robert Irvine, a noted chef and restaurateur. The premise of the show is to help failing restaurants by giving them a complete makeover.


The New Internet Marketing Machine
August, 2012
Let's face it: we have so many new ways to do business. Social media and online marketing keeps advancing and it can be difficult to keep up. For some, about the time they decided to step into the social media world, all the rules changed.


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