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Editorial Features

5 Ways to Get Five-Star Reviews and Increase New-Patient Flow
February, 2016
When was the last time you made a purchasing decision or chose a service provider online? When you were deciding which service provider to choose, did you read through the online reviews about potential providers? If so, you are not alone.


Target Marketing: Baby Boomers
February, 2016
Suffice to say the "Crazy ‘80s" have disintegrated, leaving many chiropractors wondering where the patients, the revenue and their stress-free practice went.


The 7 Secrets to Flawless Delegation
February, 2016
Dr. Smith was having another bad day. He was running behind again, felt out of control and was so distracted his patients could sense it. What's worse, it was only 10:30 a.m. on Monday. For the umpteenth time, he asked himself, Why does practice have to be so hard?


5 Keys to Business Success
February, 2016
The numbers vary depending on the study you read, but unfortunately, the survival rate for a new small business after five years is less than 50 percent.


Increase Your Cash Revenue With Laser
February, 2016
Fifty-nine percent of chiropractors indicate their practice is "worse" from a financial perspective compared to five years ago; 16 percent indicate it is "about the same."


Hook Up! Branch Out! Burst Forth!
January, 2016
Pick up just about any chiropractor's New Year's Resolution list and you'll most likely find the declaration, "Double my practice" near the top.


Selling Supplements: If It's Right for You, Do It Right
January, 2016
According to a 2014 survey by the Council for Responsible Nutrition (CRN), more than two-thirds of U.S. adults take dietary supplements, with 52 percent of users identifying their doctor as a trusted source for reliable information.


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