Phantom Space: Beware of Over Charging Landlords
In our many years of experience, we have found that some landlords are
over-charging chiropractors for more square footage than the tenant
actually has. Do you know if you are paying too much?
MPA Wins Seven Publishing Awards
MPA Media, publisher of DC Practice Insights and Dynamic Chiropractic,
among other titles, has been recognized for editorial and design
excellence with an unprecedented seven publishing awards by the American
Society of Business Publication Editors (ASBPE).
Character and Reputation: Have they Harmed Your Brand?
Doctors of chiropractic are similar to any product or service. Doctors,
their staff and their practices have a brand and a reputation, and like
all products or services that brand must be protected. Brands offer
instant recognition and identification.
Buy or Build? The Practice Building Question
Many chiropractors, as they exit school and decide to begin their
venture, are caught between a rock and a hard place because they are
unclear about how to begin their venture. Truth be told, there are a few
options to start a chiropractic career.
The Structural Fingerprint Exam for Young Athletes
Chiropractors have long believed that success and recognition would come
by proving the adjustment is more effective than a pill. Much of the
profession today is immersed in research and marketing to prove this
Gluten Intolerance: Is It a Fad?
You probably have heard the grumbling from some people, saying how could
gluten intolerance be real, we've eaten wheat since biblical times and
that this is all in people's heads.
Putting the Social Back Into Social Media
Social media is more than a passing fad, it is definitely here to stay.
Social media apps and channels of distribution may evolve, but the
concept of social media is now big business and a part of all our lives.
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