If You Build It, They Will Come
Well, not so much. That might work in the movies, but in the world of a professional service business, it's a whole different ballgame. In the classic "Field of Dreams," Kevin Costner's character, Ray, is in jeopardy of losing the family farm to bank foreclosure.
Pro-Con: Leasing vs. Buying Space for Your Practice
When it comes to running a chiropractic office, you can either lease or
purchase commercial property. Which option is better? To large extent it
depends on your individual situation, comfort level and future plans.
Peer to Peer: How to Network With MDs and Increase Referrals
As the chiropractic and medical professions tiptoe down a path of
increasing collaboration, it has become clear that one of the major
factors inhibiting this process is a lack of adequate understanding by
MDs of what chiropractors do and why chiropractic care is so valuable to
health and wellness.
5 Secrets for Developing the Best-Ever Front-Desk CA
I stood at the front desk counting end-of-day numbers: eight new, 136
regular for three chiropractors; half that again for physical and
massage therapies. A good (busy) day – and every visit handled by my
front-desk CA (FDCA).
Marketing With a Microphone
When given an option, it stands to reason that people prefer to
do business with those they know, like and trust.
Face Off: Weight Management
Face Off offers you the opportunity to learn more about products / services you may be considering for your practice side-by-side so you can make an informed purchasing decision. This month's product category is weight management.
Bad Business: Are You Making Any of These Practice Missteps?
Patient care might seem like your priority, but believe it or not, the business of operating a practice needs to come first. After all, if your practice crumbles, your ability to care for patients will be severely compromised, to say the least.
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