Dynamic Chiropractic - April 9, 1993, Volume 11, Issue 08|
Title: Back Into Research
Category; Patient CareAuthor: James M. Cox, D.C., DACBR Publisher: Cox Chiro-Manis, 3125 Hobson Rd., Fort Wayne, Indiana 46805, (800) 441-5571 Publication 4-page, monthly newsletter
Low back disorder is the subject, and Dr. Cox may be the most widely-read person in the world. Each month he reviews scores of journals from Chinese Medical Journal, to British Journal of Urology, to Journal of Bone and Joint Surgery. Of course, all of the well-known journals are included. From all of this, he produces a 4-page, monthly newsletter, with the most practical and useful highlights from his month of research.
Back Into Research can be read in 10-15 minutes, and it can keep you up to date on the latest in back research. Most of the stories can be retold to your patients to reinforce your treatment and educate them about their condition. Dr. Cox also tells you about the successes and failures of well-known surgical techniques. You will have statistics on surgical research that most orthopedic surgeons don't even know. You'll learn how many degrees of rotation occur to the L5 disc, which exercises are best for facet syndrome versus disc, and much more. This is an extremely valuable newsletter for every practicing chiropractor.
Dr. James Cox is a voracious researcher on back pain. He has written a textbook and numerous papers, as well as lectured extensively throughout the world. His credentials have earned him invitations to address conventions of orthopedic surgeons on the subject of back pain. That is the kind of exposure our profession needs, and we are all the beneficiaries of Dr. Cox's great work.
Don't expect a slick Madison Avenue publication when you get your first copy. This is strictly homegrown stuff. It could use a better masthead and with a slightly more professional appearance, it would make excellent reception room reading material. But that is not the reason you need this newsletter. You need it for the outstanding information it will teach you. We, as doctors, get paid for our knowledge and this newsletter is packed with it. Some of you might be put off by the price of $150 a year. Don't be silly. That is less than one week salary for your least expensive employee. Think of it as having Dr. Cox as your personal research assistant and $150 a year is his salary. It is quite a bargain.
I liked Back Into Research enough to recommend it strongly to every practicing chiropractor. Sometimes research articles are tedious to read and there are far too many journals to wade through every month. Back Into Research is the answer. It is like watching the highlight films, instead of the impossible task of viewing all 13 profootball games every week. With Back Into Research, you get to read a digest of low back research highlights, and in just 15 minutes a month you are up to date and have several good stories to tell your patients.
Eggleston Rating: 10Steven C. Eggleston, D.C.
Huntington Beach, California